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Hotel web sites now score higher in satisfaction than popular travel sites
....the online interface is an important part of the overall experience for many hotel guests. The quality of the experience with the website can influence customers’ decision making, ultimately reinforcing loyalty or losing customers for the brand. Full report available from Market Matrix.
Hotel Content Management System
Creative freedom for you to manage online content in real time. News, events, special offers and promtional deals with local attractions can all be managed by each property (or centrally if you prefer) to promote your hotels.
Using our what-you-see-is-what-you-get Hotel Content Editor you can easily update text and graphics within your site; plus edit page titles and meta descriptions to assist your page's ranking in search results. It's as easy as editing a word document, honest!
By adding relevant and timely content to a hotel website, visitors are not only kept interested but are also enticed to visit the hotel, for example news of a refurbishment or development at the property will encourage past guests to return and show potential guests your commitment to the quality of their experience. News of a major local event will not only attract visitors to stay with you to enjoy that event, but also assist with search engine optimisation through rich, relevant content.
The information you could choose to include is limitless and will vary depending upon the character and style of each property and may include any of the following:
- News
- Awards
- New menus
- Competitions
- Special offers
- Refurbishment and developments
- Local events
- Local news
To find out more about our Content Editor please get in touch
Read More:
- Overview of our areas of expertise
- Web & Ecommerce Solutions
- Online Reservations integrated to your website
- Integration to PMS and CRS
- Search Engine Optimisation for the Hotel Sector
- Reporting and Benchmarking
- Email Data Capture for the Hotel Sector
- Consumer Generated Media for the Hotel Sector
- Touchscreen Solutions for the Hotel Sector
- SMS Marketing for the Hotel Sector
- Pay per Click for the Hotel Sector
- Affiliate Marketing for your hotel
- Motive Hotel Blog
