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Hotel web sites now score higher in satisfaction than popular travel sites
....the online interface is an important part of the overall experience for many hotel guests. The quality of the experience with the website can influence customers’ decision making, ultimately reinforcing loyalty or losing customers for the brand. Full report available from Market Matrix.
SMS Marketing for the Hotel Sector
The popularity of SMS marketing has erupted over the past couple of years. The instant nature of SMS means that your hotel's marketing messages can be delivered to your guests with almost no delay.
SMS marketing is a cost-effective method of reaching your visitors with messages such as:
- Last minute room changes
- Conference delays
- Reminders of payment
- Reminders of bookings
- Reminders of check in times
- Package Upsells - offers, menus etc
- Surveys
- Target specific guests at specific times with specific messages
- Increase personal relationship with guests
Unlike junk mail, people tend to read every text they get regardless of who the sender is, therefore you have every chance of getting your sales messages across to guests.
Motive Technology will work with you to develop a targeted SMS marketing strategy and secure the success of your hotel.
Read More:
- Hotel Specific Web & Ecommerce Solutions
- Online Reservations integrated to your website
- Integration to PMS and CRO
- Online Content Management System
- Search Engine Optimisation for the Hotel Sector
- Email Data Capture in the Hotel Sector
- Reporting and Benchmarking
- Consumer Generated Media for the Hotel Sector
- Touchscreen Solutions for the Hotel Sector
- SMS Marketing for the Hotel Sector
- Pay per click for the Hotel Sector
- Affiliate Marketing for your hotel
- Motive Hotel Blog
